merchandising specialists - Broadway

Broadway, Tamil Nadu2 merchandising specialists near you

StarOfService
Tamil Nadu
Chennai
Broadway
Merchandising services

Hire the best merchandising specialists in Broadway

Merchandising is the set of techniques used to display and promote products in retail outlets (stores, supermarkets, etc.) in order to attract the attention of customers and encourage them to buy. The merchandising department is therefore the team or person responsible for implementing these techniques in a store or company. This can include arranging products on shelves, setting up signage, creating special displays, etc.
Nakshatra Wedding
1

Merchandising specialist

600004 Mandaveli1.5 km from Broadway
Nakshatra Wedding Professional in Chennai - a Helios Event Wedding Brand, is involved in the planning and execution of turnkey solutions or the other for all your marriage requirements right from the start to finish. Nakshatra Wedding Professional in Chennai is actively involved from the year 2012 as a wedding brand of an Event Management Company in Chennai, the Helios Event Production.
B2L Solutionz
2

Merchandising specialist

600001 Chennai3.1 km from Broadway
An energetic, Dynamic, Successful, vibrant team, who has put its dedication on achieving a path in global needs and wants, we connect our deep understanding of human potential to the ambitions of businesses. B2L Solutionz was established in 2015 with five divisions at Chromepet, Chennai and is now firmly achieving its milestone in the sectors it has stepped stone in. True certainty of success comes from working with a partner you trust to provide the insight, support and expertise that will propel your business forward. Experiencing certainty with B2L Solutionz means you can count on results, partnership and leadership. When you work with us, your long-term success is our motivation. This is why we can offer you the ability to meet every challenge and the agility to capitalize on every opportunity. That’s the power of certainty. And it is our promise to every client. WE ARE CONFIDENT OF ACHIEVING WHAT WE AIM FOR BECAUSE “IN YOU WE TRUST” To serve the global market needs by providing the highest degree of professional services that addresses their business issues. We attract, recruit, and retain the most knowledgeable and passionate professionals, and we provide a collaborative culture that enables them to thrive professionally and personally. To be the most trusted and respected professional services firm recognized by our clients for delivering excellence. Integrity: We do the right thing regardless of the consequences. Pursuit of Excellence: We continually strive to exceed the expectations of the global Accountability: | We take responsibility for individual and collective actions. Collaboration: We work together to achieve collective and individual goals. Passion: Our energy and enthusiasm are contagious. We are inspired to make a Our Strength & Firmness: B2L Solutionz has professionally experienced team who understands the exact requirement of the globe and also has a thorough knowledge about the latest trends in the market. This makes B2L Solutionz to easily understand and fulfill the individual requirement within the specified time. The global market trend is constantly changing and B2L is focusing on fulfilling the demand on such changes. For positions that require general skills we offer our associate specially tailored solutions, focusing on industry know-how and cost relationship. This also means ensuring continuity and nurturing long-term relationships with associates. To fill positions requiring specialized professional skills we have experts who can find the right candidates .Our aim to provide consecutive assignments, ensuring talent retention and skill enhancement for our associates. It is our goal to focus on operational excellence, specialization and efficient delivery models. As an emerging business which analyses the market for its growth and development we are aware that traditional pattern of employment will continue to evolve in the years to come. We therefore encourage present and future generations to see change as opportunity in its multiple forms. We invite people to accept tomorrow’s challenges with confidence and to join us in shaping the future of the workplace. Our Active Divisions: At B2L Solutionz we have five active divisions: 1) B2L Recruitment Solutions 2) B2L Overseas Recruitment Solutions 3) B2L Events Management 4) B2L Project Planning 5) B2L Training Academy 1) B2L Recruitment Solutions Our Sectors catered  Retail, FMCG, FMCD, Services & Others  Telecom & Subsidiaries  Agriculture, Dairy, Chemicals & Pharma  Garments & Fashion  Engineering & Manufacturing  Media & Entertainment  IT,ITES, BPO & KPO  Mining, Metals, Oil, Gas & Energy  Financial/ Legal  Logistics/ Supply Chain/ Transportation/ Shipping  Automobiles & Subsidiaries  Hospitality & Aviation  Infrastructure & Construction  Education, Government & PSU  Healthcare Our Database Includes:  Entry level Aspirant(Fresher)  Executive Aspirant  Managerial Aspirant  Senior level Aspirant Pre Interview Procedure  Pre-Screening Process  First Round of interview at our premises  Lining up the candidate at clients venue  Pre job training to the candidate as per the job description received from the client(Before candidate joins the Organisation) We have sufficient resource with us which will make us even easier to fulfill the requirement of the client before the TAT( Turn Around Time) we commit. 2) B2L Overseas Recruitment Solutions Leveraging our unparalleled expertise of professional recruitment principles, along with a deep understanding of international man power recruitment processes, we provide comprehensive HR services & recruitment solutions to maximize our clients' manpower We have candidates in the following categories  Top Level Management  Middle level Management  Executives 3) B2L Events Management B2L Events Management is one of the leading full-service event management companies in Chennai offering professional and personalized services to a host of clients. The company has evolved into a specialist corporate event management company by offering a bouquet of services that cater to all the important promotional and brand building needs of corporates. B2L Events Management started off with just product promotion activities and eventually expanded its capability spectrum to handle concept based product launches, corporate events, conferences, seminar arrangements, venue selection, entertainment, celebrity co-ordination and celebrity participation, exhibition stall designing and stall fabrication, award ceremonies, dealer meets, annual general meetings, fun parties, theme based events etc., The company offers comprehensive services to ensure everything is taken care from concept to completion well within the budget and deadline. B2L Events Management has a professional team with hands-on experience and creative skills to ensure every aspect of the event is handled with finesse. From designing to execution to co- ordination... what you need is what we deliver. Every show conducted by B2L Events Management stands a tall testimony to its conceptualization skills, creative execution capabilities, eye for details and the passion to deliver excellence. B2L Events Management is a vertically integrated event management company. Meaning, you get everything under one roof. No outsourcing, no third party dependence. From designing to props to furniture to lighting.... you get everything within your budget. Hence you save your time and money with B2L Events 4) B2L Project Planning & Management B2L Project planning & Management can provide a one-stop project solution, managing all your planning and reporting requirements from inception to delivery. Complex and volatile projects require tighter controls over scope, time, cost and risk. Our Management & team members are outstanding practitioners in the planning, scheduling and controls in all areas of Project Management. We have the experience and expertise to improve efficiencies, manage budgets and add value to your project. Their knowledge and expertise is supported by B2L project Planning & management in- house methodology and software, ensuring they perform the work accurately, effectively Our Project Planning, Scheduling and Control Services Include:  Scope definition and project planning,  Time scheduling and resource management  Procurement planning and execution  Risk identification and analysis  Risk response planning and mitigation  Cost management and control  Scope change management and control  Contract administration and contractor oversight Our Project Planning, Scheduling and Control Services help clients:  Improve time and cost performance  Ensure best practice planning and scheduling standards are met  Minimize cost blowouts  Plan for and mitigate risk  Manage resources effectively  Provide cost control and reporting systems tailored to your needs We are proud to declare that Bric Blok is one of the best upcoming projects which is under construction of B2L Project Planning in which we are also active partners of the 5) B2L Training Academy B2L Training Academy is an innovative training & development division of B2L Solutionz which is active across many verticals such as Corporate Training, Management Training, Soft skills Training & Academic Training in India. We provide high-standard training solutions to our trainees & clients with a view to facilitate inclusive growth through quality training programs. B2L Training Academy was conceptualized after thorough scrutiny and evaluation of the manpower scenario in India which is struggling to cope with a rising demand for high-quality employable workforce in a growing economy. We bridge the gap between education and employability and redefine the idea of technical and business training at the corporate level. We are making similar inroads at colleges and universities to enable sustainable growth and development at the grass root level.

Training and studies to become a professional in merchandising

There are several training and education paths to become a professional in merchandising. The most common options are: - University studies in marketing or business that may include courses on merchandising. - Bac+2 or Bac+3 degrees in merchandising, visual marketing, or store design. - Professional training in specialized schools for merchandising. - Continuing education for professionals who want to further their knowledge in this field. It is important to note that commercial operations, retail spaces, and customer relations are key aspects of merchandising. Bac+3 diplomas, such as a Licence Pro Commerce or a BTS in Commercial Management, can be entryways to become a professional in merchandising. For those who want to specialize in merchandising for large retailers or supermarkets, training in visual marketing or store design can be useful. Specialized schools or professional training can also be an option to complete one's knowledge. For professionals who want to improve their skills, continuing education is an attractive option. It is also possible to enroll in an MBA or training at a business school to develop one's professional project in merchandising. It is important to have previous professional experience in sales or product presentation to become a professional in merchandising. Knowledge of current trends in design, packaging, and market trends is also an advantage in this profession. Merchandising professionals often work closely with marketing departments and sales teams to achieve the commercial objectives of the retail chain. Finally, it should be noted that merchandising jobs are not limited to large retailers or supermarkets. There are also opportunities in the arts, distribution of luxury goods, or specialized retail chains.

The field of intervention of a professional in merchandising

A merchandising professional has a rather broad field of intervention that can include the following activities:
- Planning and setting up the visual presentation of products in points of sale (stores, supermarkets, hypermarkets, etc.) using their aesthetic sense to attract customers. This can include product placement on shelves, setting up display panels, creating special displays, and professionalizing the store's surface using interior design techniques.
- Analyzing market trends and design trends to develop effective marketing strategies.
- Coordinating merchandising activities with other company departments, such as sales, marketing and communication, purchasing, commercial management, etc., to implement an effective business policy.
- Setting up promotional campaigns and special operations to increase sales using trade marketing techniques.
- Creating visual supports for marketing campaigns to signal their presence effectively in the competitive market.
- Measuring and analyzing the results of merchandising campaigns to improve performance using management indicators.
- Managing budgets and costs related to merchandising activities using technical constraints.
- They must be knowledgeable about the ranges of products offered, the distributors and the management of commercial units.
- They can advance to positions of sector manager or commercial direction. - They may also be involved in market studies.
In summary, a merchandising professional is a promoter of product presentation, responsible for developing a strategy to encourage customers to buy. They use marketing and design techniques to achieve this. They work with other departments of the company to create promotional campaigns and analyze the results to improve performance. They are an important member of the sales team and have a proposal force to improve the commercial policy of the company. They are a professional in the trade professions and must be able to manage commercial, marketing and communication, and space design aspects to maximize results.
What is the role of merchandising?
Merchandising is the set of techniques used to promote products in a store or point of sale. It includes in-store layout, product display, the creation of targeted promotions and advertising campaigns, as well as stock management. The goal of merchandising is to attract customer attention, encourage them to buy, and maximize sales.
What are the 3 types of merchandising?
There are several types of merchandising, but the three main types are:
1. Visual merchandising: This is the layout of the store, product placement, and the creation of an attractive environment for customers. This also includes highlighting products using techniques such as fixtures, displays, signage, POS materials, etc.
2. Presentation merchandising: This is the presentation of products in-store so that customers can see, touch, try, etc. This may include demonstrations, free samples, product exhibitions, etc. 3. Promotional merchandising: This is the creation of promotions, discounts, and special offers to encourage customers to purchase. This may include limited-time offers, flash sales, cashback offers, etc.
These types of merchandising are not mutually exclusive and can often be combined to maximize the effectiveness of sales.
What are the rules of merchandising?
There are several general rules that are considered best practices in merchandising:
- Highlight the most important products: The most important products for the business should be highlighted in a way that catches customers' attention.
- Use clear signage and labels: Customers should be able to easily find the products they are looking for by using clear signage and labels.
- Create an attractive environment: The layout of products, highlighting, signage and POS materials should create a pleasant environment for customers.
- Adapt the store layout according to the seasons: Product placement and signage must be adapted to the seasons and events to maximize sales.
- Use the psychology of colors: The colors used to highlight products should be chosen based on their effect on customers' mood.
- Offer promotions and special offers: Promotions and special offers can encourage customers to buy.
- Use data to make decisions: Data should be used to understand customers' preferences and market trends, to adapt the merchandising strategies accordingly.
- Consider the customer experience: Merchandising should contribute to a positive customer experience by offering quality customer service, easy navigation in the store, well-presented products, etc.
These rules may vary depending on the company, its industry, and its target audience. Therefore, It is important to adapt them according to these criteria to maximize the effectiveness of sales.

Why use a professional in merchandising?

There are several reasons why a company may turn to a professional in merchandising:
- Increase sales: A merchandising professional can use effective presentation techniques to attract customer attention and encourage them to buy. They can also implement promotional campaigns and special operations to increase sales.
- Improve the shopping experience: A merchandising professional can use design techniques to enhance the shopping experience in a store or point of sale. They can also use staging techniques to create an atmosphere that encourages customers to buy.
- Optimize space utilization: A merchandising professional can use space optimization techniques to maximize product presentation in a store or point of sale. They can also use visual merchandising techniques to create a product display that grabs customers' attention.
- Stand out from the competition: A merchandising professional can use marketing techniques to create a strong brand identity and stand out from the competition. They can also use design techniques to create a product presentation that sets itself apart from competitors.
- Analysis and performance improvement: A merchandising professional can use analysis techniques to measure the results of merchandising campaigns and identify opportunities for improvement. They can also use data to adapt merchandising strategies accordingly.
A merchandising professional is a key player in the world of commerce and distribution. They are responsible for the visual identity of a sales area, such as a supermarket, and are tasked with making the atmosphere attractive and competitive. They are constantly monitoring changes in the work environment and competition to develop a suitable commercial strategy.
The main tasks of a merchandising professional are to design and implement merchandising plans, advise salespeople and section heads on marketing techniques, train teams in sales, and ensure an increase in the average basket size. They must also be creative in envisioning attractive and innovative sales environments. To become a merchandising professional, it's often recommended to complete commercial training or specialize in merchandising at a higher education institution. They possess good interpersonal skills, a good knowledge of food and textile products, and mastery of marketing techniques.
In summary, a merchandising professional is a sales advisor, a key player in implementing an effective commercial strategy, and a guarantor of the attractiveness of a sales area. They play a decisive role in consumers' purchasing decisions by offering a pleasant sales environment and proposing action plans to increase the average basket size.
Turning to a merchandising professional is essential to improve the commercial performance of a company by using presentation, marketing, and design techniques to attract customer attention and encourage them to buy. It also enables adaptation to market trends and optimization of sales space utilization.

When should I call upon a professional in merchandising?

It can be wise for a company to hire a merchandising professional in the following situations: - During the opening of a new store: A merchandising professional can help plan and implement an effective product display in a new store or point of sale to increase sales right from the start. - During periods of high commercial activity: Merchandising professionals can help set up promotional campaigns and special operations to increase sales during peak commercial periods such as sales, holidays or vacations. - During a sales decline: Merchandising professionals can help identify the reasons for a sales decline and implement strategies to remedy the situation. - During new product launches: Merchandising professionals can help set up effective presentation strategies for new products to make them stand out and encourage customers to buy them. - During the redesign of a store or online shop: Merchandising professionals can help plan and implement a new product presentation to improve the shopping experience and increase sales. In conclusion, hiring a merchandising professional can be wise for a company during the opening of a new store, during periods of high commercial activity, during a sales decline, during new product launches, or during the redesign of a store or online shop to set up effective presentation strategies and increase sales.

How to find a professional in merchandising?

There are several ways to find a professional in merchandising: - Online search: Use search engines to find professionals in merchandising in Broadway. It is also necessary to use job sites or professional social networks to find professionals in merchandising. - Request information from professional associations: There are professional associations in merchandising that can help find a qualified professional. - Ask for recommendations: It is advisable to ask other companies or professional contacts if they know of qualified and competent professionals in merchandising. - Search through former employers and colleagues: If someone's work is related to merchandising, they may know qualified and experienced professionals in merchandising. - Use social networks to find professionals in merchandising: Professional social networks such as LinkedIn, Viadeo or Xing can be useful for finding professionals in merchandising and for exchanging with them. It is also easy to find a professional in merchandising by visiting the StarOfService website. Just choose the suitable professional and follow the different steps. It is also important to verify the qualifications, references, and experience of a professional in merchandising before hiring them for projects. It is essential to ensure that the professional's skills and experiences match the needs of the company.

The rates of a professional in merchandising.

The rates for the services of a merchandising professional depend on many factors such as experience, qualifications, company size, industry, project complexity, and geographic location. In general, a merchandising professional can charge for their services either hourly or based on the project. Hourly rates typically range from €50 to €150 per hour. For projects, rates can vary considerably depending on the complexity and duration of the project. Rates can range from a few thousand euros for a simple project to tens of thousands of euros for a more complex project. It is important to discuss rates and payment terms with the merchandising professional before hiring them for projects. Rates can vary considerably from region to region, country to country, depending on demand, competition, reputation, experience, and the competence of merchandising professionals. It is therefore important to compare rates and services offered before making a choice.

How to choose a professional in merchandising?

There are several criteria to consider when choosing a merchandising professional: 1. Experience and qualifications: It is important to ensure that the merchandising professional has appropriate experience and qualifications for the projects to be assigned to them. References and examples of previous projects should be requested to get an idea of their experience and skills. 2. Compatibility of personality: It is important to choose a merchandising professional with whom there is good communication and understanding. It is also important to understand their ideas and vision for the project. 3. Knowledge of the industry: It is important to choose a merchandising professional who is familiar with the industry being worked in, as they will be able to understand market and client specifics in order to adapt their strategy accordingly. 4. Ability to adapt to needs: It is important to ensure that the merchandising professional is able to adapt to needs and goals. They should be able to understand and propose suitable solutions. 5. Rates and payment terms: It is important to ensure that the rates and payment terms proposed by the merchandising professional correspond to the budget and needs. It is necessary to discuss and explore different options with them.

Questions to ask a merchandising professional during the first contact.

- Can you give us examples of merchandising projects you have worked on in the past? - Can you tell us about your experience in our industry? - How do you ensure that you understand the needs and objectives of your clients? - How do you ensure that you implement an effective presentation strategy to increase sales? - How do you ensure that you keep up with trends in product design and presentation? - Can you give examples of promotional campaigns or special operations that you have implemented? - How do you measure the results of merchandising campaigns and how do you use them to improve performance? - Can you give us an idea of your pricing for services and payment terms?

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